Pensonic Research Paper

Launch & Backdrop of Business

Pensonic Coalition Berhad is a great investment holding firm. The Company is principally engaged in the manufacture, assembly, sale and distribution of electrical and electronic home appliances. It operates in Malaysia, Chinese suppliers (including Hong Kong) and Singapore. The PENSONIC Group is founded by Prueba Chew Weng khak, who started business like a selling devices trading more than 40 years ago, as a single proprietor, which has been a retailer for electric appliance at Balik Pulau, Penang. The name PENSONIC, was gave from two different words: " PEN" for the Penang and " SONIC" for audio. PENSONIC means, " sound from Penang". The brand brand has the differentiation of being Malaysia's very first community branded electrical home equipment to be advertised. PENSONIC LOGE BERHAD, now with its subsidiaries is principally engaged in the manufacturing, assembling, wholesaling and trading of electronic digital and electric powered products within the PENSONIC manufacturer. PENSONIC Loge Bhd is a largest Malaysian household electric powered appliance company in the country, wherever products are also exported to China, Hk, the Middle East and Southern East Asian Countries. Currently, while using newly build Factory living in some part of 3 corrosivo in Bukit Tengah Professional Park, Penang, with more than 12 assembly lines, and total PENSONIC workforce of more than 4 hundred employees, PENSONIC had indeed increased the efficiency and effectiveness in operation, sales and services distinctively. Over the years, the name PENSONIC has become associated with stability and durability as well as the group has evolved into a well- known person in the home devices market. You�re able to send subsidiaries incorporate Keat Car radio Co. Sdn. Bhd. (KRC), Pensia Digital Sdn. Bhd., Pensia Sectors Sdn. Bhd., Pensonic Sales & Assistance Sdn. Bhd., Cornell Sales & Services Sdn. Bhd., Amtek Marketing Services Pte. Ltd., Mircotag Engineering Sdn. Bhd. and Pensonic Corporation Sdn. Bhd., among others. In June 08, the...



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